During his speech at the McDonald’s Impact Summit, President Donald Trump urged the company to put more tartar sauce on the Filet-O-Fish.
Wendy’s has one national competition offering a fan the chance to become the company’s “Chief Tasting Officer,” a role that comes with a $100,000 compensation package.
The Wendy’s Chief Tasting Officer Contest began on March 2 and runs through March 30, according to the contest’s official rules.
The grand prize includes “the opportunity to become Wendy’s Chief Tasting Officer and an appointment with Wendy’s as an independent contractor, receiving a salary equal to $100,000,” provided the specified social media content is completed under contract.
Wendy’s says it is looking for “one lucky fan with true brand love, creativity and a personality that fits everything Wendy’s stands for.”
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Wendy’s launched the Chief Tasting Officer contest this week, with a grand prize of $100,000. (Image courtesy of The Wendy’s Company/Unknown)
“If you’re the type who values fresh, never frozen beef more than climbing the corporate ladder, or knows more about JBCs than KPIs, we need you,” the company said. “Apply here and show us what you have to offer.”
The competition comes at a time when fast food brands are trading jokes online.
A recent video posted by McDonald’s CEO Chris Kempczinski discussing the chain’s new Big Arch burger attracted attention after he described the sandwich as a “delicious product.”
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An employee hands a customer his order at the drive-thru window of a Wendy’s Co. restaurant in Peoria, Illinois, U.S., on Monday, February 2, 2015. (Daniel Acker/Bloomberg/Getty Images)
“Holy cow! God, that’s a big burger,” Kempczinski said. “That’s so good.”
The McDonald’s website describes the limited-time burger as featuring two quarter-pound patties, three slices of cheddar cheese, lettuce and pickles, along with crispy and shaved onions and a “spicy” sauce. [and] creamy” sauce.
Social media users responded in the comments.
“He’s acting like he’s never seen a burger before. He’s in awe of sesame seeds,” one Instagram user wrote.
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A Wendy’s restaurant on November 13, 2025 in Lower Manhattan, New York City. Fast food chain Wendy’s has reported a 4.7% drop in sales at US locations and the company has decided to close hundreds of US stores next year. (ZAMEK/VIEWpress/Getty Images)
“That was the smallest first bite I’ve ever seen,” said another.
“It scares me when you call food ‘product’,” a third added.
Wendy’s official
Popeyes’ official
Wendy’s replied: “Flopeyes”
According to the official rulesthe contest is open to legal residents of the 50 United States and Washington, DC, who are 18 years of age or older. No purchase is necessary.
Participants can enter by posting a 60-second public video to Instagram or TikTok using #WendysCTOContest and tagging @Wendys, or by uploading an entry via www.wendyschieftastingofficer.com.
Entries featuring Wendy’s products, logos, stores or branding will receive an additional five points during judging.
Ten finalists will be selected based on creativity, brand love, brand safety, personality and potential. Each category counts for 20% of the assessment score.
The company’s promotional listing describes the position as:
Title: Chief Tasting Officer
Pay: $100,000
Job type: Dream
The required credentials include: “A human mouth. A heartbeat. Opinions. Creativity. Taste.”
Babydog Justice, the English bulldog and beloved mascot of West Virginia Governor Jim Justice, also responded to X.
“I found that being human is a requirement for this role… @Wendys is barking up the wrong tree,” the account wrote. “This job is clearly meant for a paw-professional taste tester like me!”
