Jake and Logan Paul discuss how they became partners at Anti Fund, a venture capital firm founded in 2021 by Jake and Geoff Woo.
Jake Pauls venture capital firm with Geoff Woo announced Wednesday that it has closed its oversubscribed $30 million Anti Fund I fund, nearly doubling its assets.
The fund, which Paul’s older brother Logan has also joined as a general partner, has backed companies such as OpenAI, Physical Intelligence and Cognition and has incubated and financed many of Paul’s other business ventures, including W and Betr Media.
Paul’s business partner and Anti Fund co-founder Geoff Woo said he and the Paul brothers have “a lot of dry powder to support the next generation of American innovation,” and he feels he has the two best partners to do so.
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Jake Paul (left) is joined by his brother Logan for his heavyweight fight with Mike Tyson at AT&T Stadium in Arlington, Texas. (Stephen McCarthy/Sportsfile via Getty Images/Getty Images)
“And I think both Jake and Logan have done things that others thought were impossible. Jake is about to knock out a former heavyweight champion [Anthony Joshua] and become a top boxer. Logan has built a billion dollar beverage brand, the fastest growing beverage brand in history, and is a sports wrestling star and celebrity in her own right. So I think in terms of the clarion call or the leaders of the next generation of American startups, I couldn’t pick two better partners to build this venture capital firm with.”
The Paul brothers both have their respective careers in the rings: Jake in boxing, Logan in WWE – along with numerous other companies in which they have both invested and founded. But Jake said he has had a “love” for venture capital since he was a teenager and has even met companies like Google, Uber and Twitter in Silicon Valley.
“Our dad put us to work as kids. I’ll throw him under the bus here and say he fatally violated all the child labor laws. And I remember sometimes working, like cleaning houses, doing hard manual labor, like as a 9-year-old, and saying, ‘Dude, this sucks.’ But as we got older and discovered things we really liked, the job became easy because that was all we knew,” Logan added. “And I think we’re just obsessed with this grind and with this particular endeavor. We love empowering people who change the world, and for both of us, the track record in taste has proven itself. We’ve had some good wins and I’m happy to join the team and help these guys strengthen and expand their businesses.”
As entrepreneurs themselves, Woo and the Paul brothers feel like they know what business people want.
Logan Paul and Jake Paul attend the premiere of “Paul American” at Tempo by Hilton New York Times Square on March 26, 2025 in New York City. (Taylor Hill/FilmMagic/Getty Images)
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“I think we’re a lot more like founders than a lot of venture capitalists. I think that’s one of the reasons why future funders want to work with us, because we’ve been in the trenches, right?” Woo said. “If you think about Jake and Logan, they’ve built themselves as characters and products, and they’ve now built companies, we’re building a mass locator together. So I think we’re scaling as a company and as a franchise, but we’re also working with literally the best in the world, right? From Sam Altman at OpenAI to Palmer Luckey and Trea Stephens at Anduril, right? These are literally the top one, two, three, four, five companies. They’re just changing how we interact with the world, how we live and breathe like ordinary citizens.
“So I think that ambition and the dream that we have to influence the future is so great. And I think there’s something special about the combination of technology and culture. And I think that’s where we’re super unique. Technology is the driving force behind this conversation, right? Technology is the driving force behind the distribution of this information, but what are you distributing? It’s the culture, the values and the principles of the people who build that technology. And I think we have a very unique angle and lens there and I think too an opinion about how that culture should be shaped.”
“Not only are we investors, but we can disrupt Logan with Prime, me with W. Betr is always in the top five in the App Store and absolutely crushes it,” said Jake Paul. “And these are companies that we built ourselves, because if no one else is building it and we see a gap in the market, we can hire the best teams and grow and scale these companies in a major way, which we have done. And it’s part of our strategy, thesis and alpha.”
Jake Paul is congratulated by Logan Paul after knocking out Andre August in the first round at the Caribe Royale Orlando. (Nathan Ray Seebeck/USA TODAY Sports/IMAGN)
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Logan Paul added: “If you don’t adapt, you die. And that’s really the truth, and that’s how we’ve lived our lives. Now there are people younger than us and smarter than us who have the same mentality and who can recognize the trend this way. It’s really cool to know that we have the ability to empower those people, change them and build the future.”
