A mother of Sydney, whose 15-year-old daughter, Matilda “Tilly” Rosewarne, took her life after serious social media cyberbullying, called on Wednesday to be global reform at an event on the sidelines of the General Meeting of the United Nations in New York who prohibit children under the age of 16.
In a heartbreaking speech, Emma Mason described the last moments of her daughter, trying to take her life for the twelfth and recent time on February 16, 2022.
“My brave little girl, determined to look nice, to put on her make -up one last time,” said Mason. “She had planned this moment in detail. … Exhausted and broken, she just couldn’t fight anymore. She climbed on the tree house in the back garden, she slid out of her neck and stepped away in every experience that ultimately all waited.”
Tilly was found by her father and the 13-year-old sister, who only met the back garden to find her big sister lifeless.
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Emma Mason speaks at a Wednesday event on the sidelines of the UN general meeting in New York after her 15-year-old daughter, who was bullied on social media, committed suicide. (Eudebates.tv)
While Tilly was confronted with ruthless bullying that started in primary school, Mason said it deteriorated with the distribution of social media.
In November 2020, a fake – naked photo of Tilly – made by a male classmate – circulated on Snapchat, which reached more than 3,000 children within just a few hours.
“The reality of this damage was immediately,” said Mason. “Tilly was hysterical and spiral -like. I called the school, but because this boy, and his mother, denied that he had even had his phone that day, they said they could not do anything. That night Tilly tried to cut suicide through her arms and there was a lot of blood … she had never really recovered.”
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Allegedly, the authorities told the family that it was difficult to ‘stop’, explaining that they should wait months for information from Snapchat.
While Tilly lost herself in depression, Mason said that it went on, with Tilly received countless messages that encouraged her to kill herself.

Australian Prime Minister Anthony Albanian also praised this week’s social media legislation in the United Nations. (Lukas Coch/Pool via Reuters/File photo)
The grieving mother said Snapchat, Instagram, Facebook and Tiktok played a direct role in the death of her daughter, and noted that the apps do not protect young users and contribute to a decrease in mental health, concentration, social skills, negative effects on body image, sleep and social isolation.
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“In the same way, car manufacturers are responsible for protecting those who control their vehicles, social media giants must take the responsibility to protect our children because children suffer from all over the world,” she said. “They die as a direct consequence of their involvement of social media, and as parents we need help.”
Snap Inc.’s head of public policy Henry Turnbull in the Asia-Pacific region told a parliamentary study in 2024 that the company works to ensure that users feel safe on Snapchat, Newswire reported At that time.
“This work was never done,” said Turnbull. “Bullying is unfortunately something that takes place in the real world and online. We are working hard to tackle it, and I recognize how harmful and devastating it can be for the affected. From our perspective it is about concentrating on the actions we undertake to tackle these risks.”
During the 2024 study, Lucinda Longcroft, when Google’s director of government affairs and public policy for Australia and Nieuw -Zeeland, said the safety of the user remains the highest priority of the company.
“We are certainly open to exploring every road to guarantee the safety of Australian users,” Longcroftsaid. “We never have the feeling that we do enough to exercise our responsibility. We are constantly working, because the safety of children – as the most vulnerable among our users – and the safety of all our users is of the greatest care and our responsibility. We invest time, resources and expertise to ensure that our systems, services and products are safe in the field of spiritual health and self -murder.”
Although Australia has recently adopted a milestone of minimum age of age, which forces social media platforms to take reasonable steps to prevent Australians younger than 16 years of having accounts or paying millions of dollars in fines, Mason asked the world to take a worldwide ban in financially responsible.
“For parents of lost children, our lives are measured in days, weeks and months after our loss,” she said. “Because of birthdays, anniversaries, Christmas and other events that serve us to remind us of life for everyone, except us.
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President Ursula von der Leyen of the European Commission followed Mason’s speech, accused apps of attracting and addicts of children to manipulative algorithms that are tailored to profit for technology companies.
“This company is not for charity, but parents live every day with the risks and damage,” said Von der Leyen. “Cyberbullying, the encouragement of self -harm, online predators, addictive algorithms. It is up to us to perform for the next generation.”

President of the European Commission Ursula von der Leyen and Australian Prime Minister Anthony Albanese were seen together during a NATO leader stop in Lithuania, July 12, 2023. (Reuters/Ints Kalnins)
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In Europe she said that a prototype for age verification is being tested in France, Spain, Greece, Denmark and Italy.
“It is clear that this is clearly common sense,” said Von der Leyen. “We all agree that young people have to reach a certain age before they smoke, drink or have access to content for adults. The same can be said for social media. We have no reason to fear the future. The technological revolution has already brought enormous benefits for our lives and will bring more. But we can clarify our relationship with technology so that it serves us and not the other way around.”


